Our Story
Irene Legaspi is the founder and visionary force behind Plantas Medicinas. With a unique blend of experience as an Ayurvedic Practitioner, Organic Cosmetic Formulator, and 20 years as a hairstylist. Irene’s journey brings a deep understanding of the mind-body connection and the healing powers of nature. Her unique perspective grants an unparalleled understanding of the diverse needs and aspirations of individuals seeking exceptional haircare solutions. By personally formulating the entire collection, she combines her artistic vision with years of hands-on experience, with her passion for crafting transformative beauty experiences. A Latinx/Filipino woman-owned company, Plantas Medicinas champions diversity and representation in the beauty industry. Devoted to making a positive impact by driving change, raising awareness and inspiring hope in an intentional meaningful way.
"Beauty is life and a longingness to simply feel seen, understood and loved for who we are."
I believe that nature can help improve the quality of our lives. The process of creating, designing and formulating the entire collection has been such a pleasurable, fulfilling experience transforming botanicals into a vessel for support, ritual and connection.
With our products, I want you to have something forward-thinking and special, that feel like they enhance your self care experience. I wanted to create a world that people could trust, feel safe and cared for. For those on the journey looking to expand their perspective, rewrite new beauty narratives and be part of something meaningful. And like any great adventure, a place that sends you home a different person from the one who left. In our world of possibilities, you'll find that your life can be rekindled by the present moment- right here, right now.